
It brings all your activity together - who you’ve engaged with, what was said, and what’s been agreed - kept on your own private server. Real Agent runs your routine. You exercise your judgement.
Presentation materials · Lucia Court, Pandy
The brochure gets made in the background, and the hours that gives you back go into what only humans can do well: presenting it to the customer.

New to the market: Lucia Court, Pandy, Monmouthshire. “Once part of a historic hotel, now a substantial executive home set behind electric gates within over 2.4 acres of level grounds.”
Around 4,000 sq ft across two floors: five bedrooms, three bathrooms, four reception rooms, a dramatic dining hall and a south-facing kitchen breakfast room. A double garage and sweeping gravel drive complete the approach.
Asking price £1,150,000. To arrange a viewing, contact Beacons Real Estate on 01873 377 575 or sales@beaconsrealestate.com.
What it does
Real Agent operates your CRM in the background, and the brochures, market reports and pre-valuations come out of the same operation, grounded in your own data, not in a guess about your patch.
Every call, WhatsApp, email and in-person note logged against the right contact, with the chain state and the promises you made already in place. You walk into every conversation already knowing what was last said and what comes next.
A polished A4 brochure, microsite, social tiles and captions from a single listing URL, compliant with the new DMCC material-information rules out of the box. The hours that gives you back go into what your team does best: presenting it to the customer.
Postcode-level prices, rents, demand and supply pulled together for vendor conversations, prospect touch-points and door-knock walking lists. You turn up to the valuation with proof, not opinion.
The pitch the vendor reads before you ring the bell: comparables, sold and asking data, and your own recent wins, packaged for the appointment. The meeting starts at trust, not at “tell me about your house.”
How it works
Your CRM stores records. Real Agent links them into a connected picture of who you know, what was said and what’s been promised, then runs the most capable AI on the market over that picture, on infrastructure only you control.
CRM records, sold and instructed properties, every call recording, every WhatsApp and SMS thread, email, in-person note, and video-call transcript. Loop today. Reapit, Alto, Street and GoHighLevel next. Nothing is left on a vendor’s shelf.
People, properties, deals, chains, motivations, sentiment, supplier relationships, all linked. Your CRM remembers what happened. Real Agent remembers why it happened and how it relates to everything else. That turns your records into information you can act on.
Claude converts your information into output: brochures, pre-valuation and market reports, prospect outreach, chain progression. Final judgement is yours, improving as you exercise it, and Claude improves too with your feedback, your knowledge compounding.
Real Agent runs on your own hardware, a Raspberry Pi on your desk or a Mac mini / Linux box for a whole office. Or run it on a private Hetzner bare-metal server, dedicated to you alone. Either way, the data and connections stay with you.
Pricing
For a single agent.
Up to 5 seats, about £400 per seat.
Only 100 offices, first come, first served.
Two costs sit outside your Real Agent subscription. You pay them directly to the providers, never to us, and we add no markup.
Hosting. Run Real Agent on your own hardware, or rent a private Hetzner bare-metal server. We suggest around 8 CPU and 16 GB RAM for Solo, and 16 CPU and 32 GB RAM for an Office.
The AI. A Claude subscription from Anthropic. We suggest the Max 5x plan for Solo and the Max 20x plan for an Office.
Both scale with how hard you run them, so you can trade performance against cost at either level.
Made by agents, for agents
Three of the four founders run estate-agency businesses today. We built Real Agent for ourselves first, then put it in front of you.

At the forefront of AI and Web3 engineering for SMBs.
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33 years residential estate agency.
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15 years estate agency · 2× eXp UK Capper.
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25 years residential estate agency.
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There’s no generic SaaS sign-up form. Talk to Real Agent AI now and tell it what you’re after, and it’ll arrange a callback from the founder best placed to help.